Orientação e gestão para stakeholders no processo de decisão organizacional

Fabricio Stocker, Keysa Manuela Cunha de Mascena

Resumo


A participação dos stakeholders no processo de decisão tem sido recomendada por trazer vantagens competitivas para as organizações. Nesse sentido, esta pesquisa tem por objetivo entender qual a relação entre a gestão para stakeholders e a participação no processo de decisão. Para tanto, foi desenvolvido um ensaio teórico com o objetivo de levantar proposições de pesquisa e reflexões teóricas sobre o tema. Com este trabalho busca-se instigar pesquisas sobre as seguintes proposições: Proposição 1: Quanto maior a prioridade do stakeholder maior a participação no processo de decisão organizacional; Proposição 2: Quanto maior a reciprocidade no relacionamento com o stakeholder maior a participação no processo de decisão organizacional; Proposição 3: O tipo de stakeholder modera a relação entre a prioridade do stakeholder e a participação no processo de decisão organizacional e Proposição 4: As características do stakeholder moderam a relação entre a reciprocidade no relacionamento com o stakeholder e a participação no processo de decisão organizacional. Embora o trabalho discuta o tema ainda de forma embrionária, pode-se verificar um potencial de investigação para as questões que o permeiam. Uma dessas questões refere-se aos limites para a participação dos stakeholders na tomada de decisão para que haja benefício mútuo em vez do aumento de conflitos de interesses ou de alianças políticas. Outro ponto é como operacionalizar empiricamente e operar gerencialmente um relacionamento de reciprocidade entre a organização e seus stakeholders.


Palavras-chave


Gestão para stakeholders. Teoria de stakeholders. Tomada de decisão.

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DOI: https://doi.org/10.7769/gesec.v10i1.864

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Direitos autorais 2019 Fabricio Stocker, Keysa Manuela Cunha de Mascena

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